Fashion to Feel Good About

Do you every get the guilty feeling after shopping? You ask yourself why you spent your hard earned money on a product that you (let's be honest) didn't really need. My suggestion about how to avoid this guilt and buyer's remorse? Stop shopping- just kidding, as a style blogger I would never encourage such a thing. I, instead, recommend buying items that give back. This has become a trend in the retail industry as it allows customers to feel good about their purchases and gives companies an opportunity to enhance their social responsibility.

For Christmas I was given a gold watch from a company called Whatever it Takes, available at Macy's. The purchase of Whatever it Takes products help support those in need by distributing funds to charities that help conserve the environment, protect children, and much more. In addition to the charitable aspect, Whatever It Takes jewelry incorporates celebrity artwork into their jewelry designs. The watch I received, pictured below, features artwork from Nicole Kidman. The company also uses drawings from Kanye West, George Clooney, and Katy Perry, among others. How can you feel bad about shopping when you're displaying celebrity artwork and supporting charitable organizations around the world? Not to mention, all pieces in the collection are only $30! Happy Shopping!

Another bonus? Super cute packaging that
explains the company and its mission. 

My awesome new watch!